What is digital marketing?

What is digital marketing?

Digital marketing is sampling promoting a service or product through electronic or digital channels.

According to Digital Safari, 72% of users who did a Google search visited a store within 8km of where they were searching.

Enhancing your local SEO is now super critical as prospects decide which business to engage.

Digital marketing comes in a number of forms

  1. Search Engine Optimisation
  2. Search Engine Marketing
  3. Content Marketing
  4. Social Media Marketing
  5. Affiliate marketing
  6. Email Marketing

SEO – is the process of helping a website rank higher on google. As only 0.83% of clicks go to page 2 of google (digital safari)

Search engine marketing – using tools like Google Ads to drive traffic to your website

Content marketing – is the process of delivering high value content to your ideal clients to help build a trusted relationship. By understanding their challenges and pain points you can communicate more effectively to be come their trusted adviser and help them on their journey

Social media marketing uses social media platforms to connect with prospects and clients to keep them engaged on the services and products offered by the client. This medium allows for a closer and real time connection to the business.

Affiliate marketing – is the process of using other people/business to sell your services to their client base in exchange for a commission/service fee.

Email Marketing – Still one of the most effective tools to engage customers.

At trusted socials we help busy business owners gain time back in their day, by create social media strategy and content that helps them connect and convert prospects into clients.

As prospects search for a suitable business to help them with their needs, they will naturally go to websites and social media accounts to get to know the quality of the service being offered and scope out the reviews.

At Trusted Socials we pride ourselves on delivering amazing service and content that converts!